kirbee’s quick run!

THE CHALLENGE:

How do we increase brand engagement and capture that sweet personal data?

THE SOLUTION:

By creating an addicting game using the brand’s lovable mascot.  

HOW WE GOT THERE:

We wanted to create a game that gets ridiculously harder and is theoretically never-ending. Kirbee’s Quick Run is an infinite side scroller that takes Kirbee through the streets of Philly collecting treats along the way. We launched this game with a social sweepstakes where

THE RESULTS:

32M+ IMPRESSIONS

103,700+ SWEEPSTAKES ENTRIES

6.5 MINUTES AVERAGE PLAYING TIME